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- I have over 17 years of experience in corporate communications, digital marketing and brand strategy in both B2C and B2B markets. On both the client and agency sides, in the role of Interactive Director and Online/Social Media Manager, I have brought expert, new media marketing practices and thought leadership to the process of integrating digital and social components into on and offline brand marketing efforts. Core strengths include: • Brand strategy and integrated communications • Online consumer behavior; persona development, research and analytics • Web and social media strategy design • Strategic and creative approach to digital integration best practices trends • Fundamental understanding of technologies including: - Online experience (CEM, WEM, CMS, CRM) platform solutions - Website development strategy and process - Information architecture & design - Content acquisition & planning - Social media strategy & execution - Online advertising - Mobile and responsive design - SEO and SEM • Execution & deployment planning and logistics • Ability to identify and connect partners and resources • Ongoing campaign/brand awareness monitoring and optimization strategies I understand the way new technologies and two-way communication platforms can be used to create and strengthen brand identity, and foster brand/consumer connections. I have led a wide array of clients such as Honda, Allstate, Walmart, Verizon and Bank of America to successfully establish and manage their digital footprint in both marketing efforts and ongoing brand communications. Being a recognized leader and creative strategist In my field, I have received numerous industry awards and accolades. They include the AdAge/AHAA IAB 2006 “Los Pioneros” Award honoring trailblazers in the U.S. Hispanic online marketing field, and was most recently was named one of the “Top 50 U.S. Hispanic Online Marketers Who Matter Most” by Hispanic Digital Media/LatinVision in 2009. Moving to the client side in 2015, I successfully led a team in completing a redesign and rebuild of the former Cameron and Cameron Investor Relations websites from the ground up for stronger, more intuitive, and customer-centric usability experiences. Most recently while working in Corporate Marketing and Communications at Schlumberger, I led a team that successfully redesigned and rebuilt an entirely new, responsive experience on slb.com. This effort was to reinforce the brand, enhance user experience, better showcase products and services, and highlight thought leadership within the industry.
- Global Recruiting & University Communications Manager at SLB
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FAQ About Anne Howard
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Anne Howard is located at 2214 Branard Street, Houston, United States
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Anne Howard is a I have over 17 years of experience in corporate communications, digital marketing and brand strategy in both B2C and B2B markets. On both the client and agency sides, in the role of Interactive Director and Online/Social Media Manager, I have brought expert, new media marketing practices and thought leadership to the process of integrating digital and social components into on and offline brand marketing efforts. Core strengths include: • Brand strategy and integrated communications • Online consumer behavior; persona development, research and analytics • Web and social media strategy design • Strategic and creative approach to digital integration best practices trends • Fundamental understanding of technologies including: - Online experience (CEM, WEM, CMS, CRM) platform solutions - Website development strategy and process - Information architecture & design - Content acquisition & planning - Social media strategy & execution - Online advertising - Mobile and responsive design - SEO and SEM • Execution & deployment planning and logistics • Ability to identify and connect partners and resources • Ongoing campaign/brand awareness monitoring and optimization strategies I understand the way new technologies and two-way communication platforms can be used to create and strengthen brand identity, and foster brand/consumer connections. I have led a wide array of clients such as Honda, Allstate, Walmart, Verizon and Bank of America to successfully establish and manage their digital footprint in both marketing efforts and ongoing brand communications. Being a recognized leader and creative strategist In my field, I have received numerous industry awards and accolades. They include the AdAge/AHAA IAB 2006 “Los Pioneros” Award honoring trailblazers in the U.S. Hispanic online marketing field, and was most recently was named one of the “Top 50 U.S. Hispanic Online Marketers Who Matter Most” by Hispanic Digital Media/LatinVision in 2009. Moving to the client side in 2015, I successfully led a team in completing a redesign and rebuild of the former Cameron and Cameron Investor Relations websites from the ground up for stronger, more intuitive, and customer-centric usability experiences. Most recently while working in Corporate Marketing and Communications at Schlumberger, I led a team that successfully redesigned and rebuilt an entirely new, responsive experience on slb.com. This effort was to reinforce the brand, enhance user experience, better showcase products and services, and highlight thought leadership within the industry. Slb
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Anne Howard currently works in the Slb
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Anne Howard specializes in I have over 17 years of experience in corporate communications, digital marketing and brand strategy in both B2C and B2B markets. On both the client and agency sides, in the role of Interactive Director and Online/Social Media Manager, I have brought expert, new media marketing practices and thought leadership to the process of integrating digital and social components into on and offline brand marketing efforts. Core strengths include: • Brand strategy and integrated communications • Online consumer behavior; persona development, research and analytics • Web and social media strategy design • Strategic and creative approach to digital integration best practices trends • Fundamental understanding of technologies including: - Online experience (CEM, WEM, CMS, CRM) platform solutions - Website development strategy and process - Information architecture & design - Content acquisition & planning - Social media strategy & execution - Online advertising - Mobile and responsive design - SEO and SEM • Execution & deployment planning and logistics • Ability to identify and connect partners and resources • Ongoing campaign/brand awareness monitoring and optimization strategies I understand the way new technologies and two-way communication platforms can be used to create and strengthen brand identity, and foster brand/consumer connections. I have led a wide array of clients such as Honda, Allstate, Walmart, Verizon and Bank of America to successfully establish and manage their digital footprint in both marketing efforts and ongoing brand communications. Being a recognized leader and creative strategist In my field, I have received numerous industry awards and accolades. They include the AdAge/AHAA IAB 2006 “Los Pioneros” Award honoring trailblazers in the U.S. Hispanic online marketing field, and was most recently was named one of the “Top 50 U.S. Hispanic Online Marketers Who Matter Most” by Hispanic Digital Media/LatinVision in 2009. Moving to the client side in 2015, I successfully led a team in completing a redesign and rebuild of the former Cameron and Cameron Investor Relations websites from the ground up for stronger, more intuitive, and customer-centric usability experiences. Most recently while working in Corporate Marketing and Communications at Schlumberger, I led a team that successfully redesigned and rebuilt an entirely new, responsive experience on slb.com. This effort was to reinforce the brand, enhance user experience, better showcase products and services, and highlight thought leadership within the industry.
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Anne Howard speaks the following languages: No languages available.
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Anne Howard has prior experience in the following industries: Schlumberger , Cameron , Anne Howard Digital Marketing And Communications , Lopez Negrete Communications , La Agencia De Orci
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Anne Howard has the following professional experience: Slb , Schlumberger , Cameron , Anne Howard Digital Marketing And Communications , Lopez Negrete Communications , La Agencia De Orci .
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You can view Anne Howard’s LinkedIn profile at LinkedIn URL.
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Anne Howard’s work email addresses are [email protected] .
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Anne Howard works at Slb