Create content and execute digital marketing campaigns across various channels, including email, WhatsApp, SMS, social media, and website banners
Code in HTML and run SQL database queries
Manage paid social media campaigns in Facebook, LinkedIn and Google Ads
Analyse reports using Google Analytics and Insights to identify patterns and maximize key performance indicators (KPIs) at optimal budget spend
Plan digital marketing activities to maximize KPIs
Identify new opportunities and strategies to improve marketing performance
GA4 setup and tag manager
Continued to fulfill the duties of a Production Manager by overseeing a team of two and transitioning print publications to digital-only formats, despite the change in job title to Digital Marketer
Design digital, small print and large vinyl print banners for various product offerings across all Junk Mail departments and products.
Create visually appealing, innovative, and effective designs that communicate a product / service
message or offering.
Create video and 2D/3D animated content for internal and external marketing efforts on social media, mobile devices, and desktop devices.
Communicate and collaborate effectively between production team, product managers, project managers, clients, external service providers, sales reps, and copy collectors to ensure coordination in completion of a project or provision of a service.
Program and create macros, scripts for effective and time saving or streamline repetitive production
processes such as image batching.
Train and upskill production staff on all software inhouse including Corel Draw, Adobe Creative Suite,
Analyze project requirements and troubleshoot problems in multimedia development, such as compatibility issues across various devices and platforms or software requirements and audience needs.
Confirm placed adverts, paginate layout, and compile final publications ready for print and do QC of post print with printers prior to completion of the entire run.
Run shifts and structured shifts for DTP operators, data capturers/bookers, proofreaders, vetters, and emailers of proofs.
Source, interview, and train new staff.
Trouble shoot and problem solving of internal / external situations that affect the production
process.
Interact with printers for quality control and correct completion of all print magazines and other advertising materials such as banners, calendars, and business cards.
Continued to carry out the responsibilities of a Production Supervisor while transitioning into the role of Production Assistant Manager from November 2008 - March 2017
Freelance graphic designer. I design logos, posters, banners (print and online), invitations, business cards, sign writing and 3-D designs.
Production Supervisor job title updated to Production Assistant Manager.
Continued functions of a Graphic Designer.
Monitored the flow of work coming into production until it goes to print
Worked as part of the team and eventually began to assign tasks and monitor all production staff as they go about their individual duties
Liaised between production team, product managers, clients, sales reps, and copy collectors to ensure coordination in service provision
Assisted all production staff members in design, data capturing, proofreading, vetting, or emailing
Placed adverts, paginated layout, and compiled final publications ready for print
Co supervised shifts and assisted with planning of shifts for DTP operators, data capturers/bookers, proofreaders, vetters, and emailers of proofs
Assisted with making of on-the-spot decisions with Production Manager, that affect the production
process.
Designed online banners for various websites and assisted other Junk Mail branches with banner
designs when they were under capacity.
Generated banner-related stats for use by managers and sales staff.
Created designs for various print and digital media, including magazines, marketing materials, training material and social media graphics, videos, prints and
branded clothing.
Worked closely with the editorial team to ensure design consistency and quality throughout all
publications.
Prepared files for print production, including prepress checks and troubleshooting any issues that
arose.
Managed multiple projects simultaneously and met tight deadlines.
Conducted photo research and selected appropriate imagery for designs.
Collaborated with various internal and external stakeholder to ensure their design needs were met
Maintained and organized design files and assets on the server and backup of servers
Ensured I stayed abreast of software and industry advancements to ensure I gave the most informed
attempt at my responsibilities.
Designed online banners for various websites and assisted other Junk Mail branches with banner
designs when they were under capacity.
Generated banner-related stats for use by managers and sales staff.
Created designs for various print and digital media, including magazines, marketing materials, training material and social media graphics, videos, prints and
branded clothing.
Collaborated with various internal and external stakeholder to ensure their design needs were met
Maintained and organized design files and assets on the server and backup of servers
Ensured I stayed abreast of software and industry advancements to ensure I gave the most informed
attempt at my responsibilities.
Worked as part of a team to complete various print publication using Quark Express, Adobe Photoshop, Corel Draw, Avus 21 and Adobe Acrobat.
Assisting the Sub Editors with proof reading, page layout and correction of the final copy of the weekly paper.
Also designing and modifying column logos, improving the graphics in the Weekly paper.
Based in Bulawayo, Zimbabwe
Involved in the making of promotional posters for the launch of Rehab Second hand book store. Involved in all aspects of promoting and planning of the rehab brand launch function.
No description available.