Lisa Buenzli Peterson

Lisa Buenzli Peterson

Experienced data driven digital marketing and strategy professional with a strong focus on demand generation, brand development, marketing ... | Denver Metropolitan Area, Denver Metropolitan Area, United States

Lisa Buenzli Peterson Email Addresses

lb****@mb****.hbs Work Email
lb****@mb****.hbs Personal Email
li****@ey****.com Personal Email

Lisa Buenzli Peterson Phone Numbers

No phone number available

Lisa Buenzli Peterson

Lisa Buenzli Peterson Linkedin
Lisa Buenzli Peterson Work History
Ey
Americas Consulting CMO
1 January 2020 — Present
Gogo Business Aviation
SVP- Global Marketing & Digital Strategy
1 January 2018 — 1 January 2020
Gogo Business Aviation
Vice President, Global Marketing & Digital Strategy
1 January 2016 — 1 January 2018
Arrow Electronics
Vice President Global Marketing
1 January 2014 — 1 January 2016
Arrow Electronics
Director,Global Strategic Marketing & Analytics
1 January 2012 — 1 January 2014
Probuild Holdings
Vice President- Marketing & Communications
1 January 2008 — 1 January 2012
Johns Manville Berkshire Hathaway
Director- Marketing and Product Management
1 January 2003 — 1 January 2008
Mckinsey
Engagement Manager
1 January 1994 — 1 January 2003
See more
Lisa Buenzli Peterson Current Work Details
Lisa Buenzli Peterson's Location
Denver Metropolitan Area, Denver Metropolitan Area, United States
Lisa Buenzli Peterson's Expertise
  • Experienced data driven digital marketing and strategy professional with a strong focus on demand generation, brand development, marketing strategy, customer acquisition, marketing attribution, sales enablement and channel management. Deeply focused on leveraging data and customer insights to create profitable strategies for companies by growing their existing customer base and expanding into new product/service lines. Specialties: • Demand Generation across all stages of the marketing funnel • Digital Marketing and Marketing Operations • Marketing strategy: customer journey mapping, segmentation, UX, marketing attribution models, market research, communications, pricing and Cx • Sale enablement for internal and external teams • Brand Management: brand positioning, identity development,channel management • Content strategy: content development, placement • Strategic planning: competitive analysis, forecasting, modeling • New business development: partnership strategy and creation, alliance strategics, new products/services development
  • EY Consulting, Americas CMO
Lisa Buenzli Peterson's Current Industry
Ey
Lisa Buenzli Peterson's Prior Industry
Mckinsey | Johns Manville Berkshire Hathaway | Probuild Holdings | Arrow Electronics | Gogo Business Aviation | Ey

Lisa Buenzli Peterson Education

College Logo
Camden County College
Camden County College Associate's degree, Business Administration and Management, General

Not the Lisa Buenzli Peterson you were looking for?

Find accurate emails & phone numbers for over 700M professionals.

Search

FAQ About Lisa Buenzli Peterson

  • Lisa Buenzli Peterson is located at Denver Metropolitan Area, Denver Metropolitan Area, United States

  • Lisa Buenzli Peterson is a Experienced data driven digital marketing and strategy professional with a strong focus on demand generation, brand development, marketing strategy, customer acquisition, marketing attribution, sales enablement and channel management. Deeply focused on leveraging data and customer insights to create profitable strategies for companies by growing their existing customer base and expanding into new product/service lines. Specialties: • Demand Generation across all stages of the marketing funnel • Digital Marketing and Marketing Operations • Marketing strategy: customer journey mapping, segmentation, UX, marketing attribution models, market research, communications, pricing and Cx • Sale enablement for internal and external teams • Brand Management: brand positioning, identity development,channel management • Content strategy: content development, placement • Strategic planning: competitive analysis, forecasting, modeling • New business development: partnership strategy and creation, alliance strategics, new products/services development Ey

  • Lisa Buenzli Peterson currently works in the Ey

  • Lisa Buenzli Peterson specializes in Experienced data driven digital marketing and strategy professional with a strong focus on demand generation, brand development, marketing strategy, customer acquisition, marketing attribution, sales enablement and channel management. Deeply focused on leveraging data and customer insights to create profitable strategies for companies by growing their existing customer base and expanding into new product/service lines. Specialties: • Demand Generation across all stages of the marketing funnel • Digital Marketing and Marketing Operations • Marketing strategy: customer journey mapping, segmentation, UX, marketing attribution models, market research, communications, pricing and Cx • Sale enablement for internal and external teams • Brand Management: brand positioning, identity development,channel management • Content strategy: content development, placement • Strategic planning: competitive analysis, forecasting, modeling • New business development: partnership strategy and creation, alliance strategics, new products/services development

  • Lisa Buenzli Peterson speaks the following languages: No languages available.

  • Lisa Buenzli Peterson has prior experience in the following industries: Gogo Business Aviation , Gogo Business Aviation , Arrow Electronics , Arrow Electronics , Probuild Holdings , Johns Manville Berkshire Hathaway , Mckinsey

  • Lisa Buenzli Peterson has the following professional experience: Ey , Gogo Business Aviation , Gogo Business Aviation , Arrow Electronics , Arrow Electronics , Probuild Holdings , Johns Manville Berkshire Hathaway , Mckinsey .

  • You can view Lisa Buenzli Peterson’s LinkedIn profile at LinkedIn URL.

  • Lisa Buenzli Peterson’s work email addresses are [email protected] .

  • Lisa Buenzli Peterson works at Ey