
Ajay Bindroo
Known for his astute business sense, Ajay Bindroo is known as the game changing strategist in the FMCG... | United Arab Emirates
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Ajay Bindroo’s Location United Arab Emirates
Ajay Bindroo’s Expertise Known for his astute business sense, Ajay Bindroo is known as the game changing strategist in the FMCG Industry, having joined a family run business at a young age of 20. In two decades of his career Ajay Bindroo has done it all, right from leading a souq brand to making it the world’s 2nd largest razor blades manufacturing company and driving the brand amongst the major league players in the Shaving category. Ajay was instrumental in driving the organization to achieve an impressive scale and resonance in terms of brand awareness, value creation and global market share in over 150 countries across 5 continents. He exited the company after 20 years and started his own entrepreneurial journey. Here the objective was to build something that multiplies earlier efforts with a unified approach and this stemmed the creation of Global Rubicon Ventures - an ideology that boasts “value creations through collaboration”. A doctrine that was adopted in every segment of business right from putting together a dynamic and an entrepreneurial team of professionals, to global manufacturing competencies, supply chain strength, global distribution network to finally execution in the market place. At this present juncture, Ajay is gearing for a global conquest in the Fragrances & Personal Care Industry, which is poised to expand to over USD 1 trillion by 2025, at a CAGR of 7.15% between 2020 and 2025. His lens is acutely focused on the Fragrances & Personal Grooming industry and create a disruption via innovative products using global distribution to capture the minds and hearts of consumers. The vision is to once again carve a solid position amidst the league players of the category with strategies to establish strong footprints in the emerging markets and grab a lion’s share. Ajay is a big-picture guy, grounded to his vision and extremely passionate about his work. He believes that one should never stop learning because ‘learning is an essential ingredient of any successful business”. And finally for him success is not a destination but a challenge, a responsibility, an obligation to set a stage for others to follow and achieve levels of success and greatness. His advice for aspiring entrepreneurs: Find good partners and strike a balance between frenetic energy and inertia. "Surround yourself with people who challenge you, who think entirely differently. One of Ajay’s challenges is patience, not jumping around too much, but not being so patient that you miss the opportunity. Sitting on the sidelines and waiting for something to happen - that's not for him."
Ajay Bindroo’s Current Industry Global Rubicon Ventures
Ajay
Bindroo’s Prior Industry
Supermax Group Of Companies
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Global Rubicon Ventures
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Work Experience

Global Rubicon Ventures
Ceo | Managing Partner | Managing Director
Tue Oct 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Supermax Group Of Companies
Global Group Ceo
Wed Dec 01 1993 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jun 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)