
Colin Jevons
The challenges and opportunities for innovation in business education today are exciting! I spend half of my time... | Greater Melbourne Area, Greater Melbourne Area, Australia
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Colin Jevons’s Emails co****@bu****.monash
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Colin Jevons’s Location Greater Melbourne Area, Greater Melbourne Area, Australia
Colin Jevons’s Expertise The challenges and opportunities for innovation in business education today are exciting! I spend half of my time in the Deanery working on various student experience initiatives, having recently finished a decade-long stint as course director of the Bachelor of Business degree. My most recent research interest is in teaching critical thinking skills to business students, particularly important as technology continues to automate basic functions (yes this includes generative AI such as ChatGPT!) My research into the increasingly consumer-driven influences on brand meanings in new communications environments helps to inform my own teaching about branding. My approach to teaching innovation is based on both scholarship and practical experience as an entrepreneurial employee in book publishing and as co-founder of a successful internet-based start-up. It's rewarding to be able to bring this range of insights into both the classroom and the boardroom. I'd describe myself as an enthusiastic educator, researcher, manager, innovator and entrepreneur.
Colin Jevons’s Current Industry Monash Business School
Colin
Jevons’s Prior Industry
Macmillan
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Edward Arnold
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Nelson Publishers
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Collins Booksellers
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Oxford University Press
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Swinburne University
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Ultrafeedback
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Monash Business School
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Work Experience

Monash Business School
Course Director
Tue Jan 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Monash Business School
Director of Teaching
Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Dec 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Monash Business School
Co-ordinator, undergraduate teaching
Thu Jan 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Monash Business School
Lecturer/Senior Lecturer/Associate Professor
Wed Nov 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Ultrafeedback
Founder and Director
Fri Jan 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Dec 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)
Swinburne University
Lecturer/Senior Lecturer
Fri Jan 01 1993 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)
Oxford University Press
Marketing Manager
Wed Jan 01 1992 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 1993 00:00:00 GMT+0000 (Coordinated Universal Time)
Collins Booksellers
State Manager
Tue Jan 01 1991 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 1992 00:00:00 GMT+0000 (Coordinated Universal Time)
Nelson Publishers
Publisher
Sat Jan 01 1983 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jan 01 1990 00:00:00 GMT+0000 (Coordinated Universal Time)
Edward Arnold
Editor
Tue Jan 01 1980 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 1983 00:00:00 GMT+0000 (Coordinated Universal Time)
Macmillan
Graduate trainee and sales representative
Mon Jan 01 1979 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 1980 00:00:00 GMT+0000 (Coordinated Universal Time)