
Doris Schild-Meerfeld
supporting hospitals on their digital transformation journey when it comes to medication management solutions ... | Daun, Rhineland-Palatinate, Germany
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Doris Schild-Meerfeld’s Emails do****@bd****.com
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Doris Schild-Meerfeld’s Location Daun, Rhineland-Palatinate, Germany
Doris Schild-Meerfeld’s Expertise supporting hospitals on their digital transformation journey when it comes to medication management solutions Professional with more than 20 years experience in marketing positions at headquarters with International responsibility - Leadership skills - Strong team player - Result driven - Innovative thinking - High quality approach - Familiar and sensible in dealing with different cultures - Passionate engaging character - Experience within diverse viewing angles (industry, strategic advertising, service supplier) - Management & Leadership skills - leading a team of marketing professionals: 8 direct reports and various virtual project teams across BUs on International level - Global planning, global & regional product and project launches, regional growth, budget accountability - Marketing management and planning on central and de-central levels; Managing European partner marketing programs; Brand communication and marketing communication on Intl level; Accountability for localization and implementation of marketing materials for 29 countries and 32 languages in EMEA; Budget planning; Intl tradeshows; Intl Sponsoring (FIFA World Cup 2006 (G), FIFA WC 2002 (JP/KO); Selecting and steering service suppliers and Intl agencies; Expertise in - Strategic marketing communication and digital marketing to support sales to optimize share of category - Sales supporting content and tool development and implementation in on- and offline channels - Tradeshow and event management - KOL and reference site management - Messaging development on brand-, brand pillar- product-, POS- and target group level - BTL- and ATL strategic campaigns, trade marketing, packaging design, out-of-box-experience - Steering multiple external agencies on central and de-central level (Creative full-service agencies, media, PR, web, localization, video/TV production, social media) - VOC programs, market research - Upstream & downstream product marketing, - Brand management, branding guideline development and implementation - Sponsorship programs - Planning & organizing partner programs incl reimbursement implementation - Working in x-functional and virtual teams in International environment Sector experience Healthcare business, IT hardware (manufacturer), advertising & communication,
Doris Schild-Meerfeld’s Current Industry Bangladesh
Doris
Schild-Meerfeld’s Prior Industry
Vulkaneifel Touristik Wirtschaftsforderung First Travel Agency Kahn
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Bbdo Dusseldorf German Hq Of Bbdo Worldwide Network Ww Largest Full Service Advertising Network
|
Toshiba Europe Gmbh Computer Systems International Operations
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Toshiba
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Bangladesh
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Work Experience

Bangladesh
Marketing Manager Medication Management Solutions EMEA
Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Toshiba
Head of B2C/Brand Communication EMEA, Marketing Communications
Mon Oct 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Toshiba Europe Gmbh Computer Systems International Operations
Brand Specialist / Customer Communications Manager, Marketing Communications
Mon Nov 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Sep 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
Bbdo Dusseldorf German Hq Of Bbdo Worldwide Network Ww Largest Full Service Advertising Network
Account Manager
Wed Sep 01 1993 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Nov 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time)
Vulkaneifel Touristik Wirtschaftsforderung First Travel Agency Kahn
Travel Specialist
Fri Jan 01 1988 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 1991 00:00:00 GMT+0000 (Coordinated Universal Time)