
Eric Hook
Making Change Happen - Finding Opportunities, Solving Problems & Getting Stuff Done Adept at managing uncertainty, prioritizing goals and... | Ann Arbor, Michigan, United States
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Eric Hook’s Location Ann Arbor, Michigan, United States
Eric Hook’s Expertise Making Change Happen - Finding Opportunities, Solving Problems & Getting Stuff Done Adept at managing uncertainty, prioritizing goals and focusing on outcomes Extensive multi channel experience including e-Commerce, catalog and retail for B2C, B2B and DTC. Consistently deliver revenue growth and profits in multiple channels, markets and product lines through innovative customer focused approaches. 25 Website launches - 1500 email campaigns - 250 catalog mailings - 1000 Social media campaigns - 2 Amazon stores - 6 brand startups or new business launches - 100 Tradeshows - and more… Areas of Expertise include: • eCommerce Marketing • Email Marketing • Direct to Consumer (B2C) • Business to Business (B2B) • Manufacturer to Consumer (DTC) • Amazon Marketplace • Catalog Marketing • International Marketing • Trade Shows / Events • Membership & Loyalty Programs • Content Creation • Customer Personas • Competitive Analysis • Strategic Planning • Budgeting • Legal • Project Management • Call Center Management • Team Coaching & Development
Eric Hook’s Current Industry Northridge Marketing
Eric
Hook’s Prior Industry
Carol Wright Gifts
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Damark
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Overtons
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Shar Products
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Northridge Marketing
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Work Experience

Northridge Marketing
Marketing Consultant
Thu Nov 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Shar Products
President
Sun Mar 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Sep 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Shar Products
Chief Marketing Officer (CMO)
Thu Nov 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Mar 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Shar Products
Vice President Marketing
Mon Apr 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Nov 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Overtons
Vice President Marketing
Thu Jun 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Nov 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time)
Damark
Director New Channel Marketing
Fri Jan 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jun 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)
Carol Wright Gifts
Director International Marketing
Sun Dec 01 1996 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Dec 01 1998 00:00:00 GMT+0000 (Coordinated Universal Time)