Iris Xu
With over six years of experience in behavior change marketing, I oversee the strategy and delivery of key... | New York, New York, United States
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Iris Xu’s Emails ir****@ey****.com
Iris Xu’s Phone Numbers No phone number available.
Social Media
Iris Xu’s Location New York, New York, United States
Iris Xu’s Expertise With over six years of experience in behavior change marketing, I oversee the strategy and delivery of key programs and products that improve member health outcomes and reduce medical costs for CVS Health. I lead multiple agile marketing teams that execute B2C campaigns across various channels, including new CVS virtual care and health services. Before joining CVS Health, I worked at Citi for five years, where I specialized in customer marketing, consumer lending strategy, and digital/mobile product marketing. I have an MBA from Columbia Business School and an M.A. in Psychology from Dartmouth College. I am passionate about applying behavioral science principles and data-driven insights to create impactful and personalized marketing solutions that enhance customer experience and loyalty.
Iris Xu’s Current Industry Cvs Health
Iris
Xu’s Prior Industry
Ernst And Young
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Steve And Barrys
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Warnaco
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Loreal Usa
|
Kraft Foods
|
Cartier
|
Citi
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Aetna
|
Cvs Health
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Work Experience
Cvs Health
Executive Director, Behavior Change Marketing & Enterprise Assets
Thu Sep 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Cvs Health
Lead Director, Behavior Change Marketing
Sat Jan 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Aetna
Director, Behavioral Change Marketing
Wed Aug 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Citi
Vice President of Marketing - Citi Fintech
Sat Jul 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jul 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Citi
Vice President - Customer Lending Strategy
Sat Aug 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Citi
Management Associate - Digital Cobrand Cards
Mon Sep 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Aug 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Citi
Management Associate - Cards Digital Marketing and Engagement
Thu Aug 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Aug 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Cartier
Retail Intern
Wed May 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jul 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time)
Kraft Foods
MBA Marketing Intern
Fri Jun 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Aug 01 2012 00:00:00 GMT+0000 (Coordinated Universal Time)
Loreal Usa
Senior Financial Analyst
Fri May 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jul 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Warnaco
Financial Analyst
Sun Jul 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri May 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
Steve And Barrys
Financial Analyst
Sat Jul 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jul 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
Steve And Barrys
Supply Chain Analyst
Wed Mar 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time)
Ernst And Young
HR Intern
Thu Jan 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)Skills
Languages
Iris Xu Email Addresses
FAQ About Iris Xu
-
Iris Xu is located at
New York, New York, United States -
Iris Xu is a
With over six years of experience in behavior change marketing, I oversee the strategy and delivery of key programs and products that improve member health outcomes and reduce medical costs for CVS Health. I lead multiple agile marketing teams that execute B2C campaigns across various channels, including new CVS virtual care and health services. Before joining CVS Health, I worked at Citi for five years, where I specialized in customer marketing, consumer lending strategy, and digital/mobile product marketing. I have an MBA from Columbia Business School and an M.A. in Psychology from Dartmouth College. I am passionate about applying behavioral science principles and data-driven insights to create impactful and personalized marketing solutions that enhance customer experience and loyalty. Cvs Health -
Iris Xu currently works in the
Cvs Health -
Iris Xu specializes in
With over six years of experience in behavior change marketing, I oversee the strategy and delivery of key programs and products that improve member health outcomes and reduce medical costs for CVS Health. I lead multiple agile marketing teams that execute B2C campaigns across various channels, including new CVS virtual care and health services. Before joining CVS Health, I worked at Citi for five years, where I specialized in customer marketing, consumer lending strategy, and digital/mobile product marketing. I have an MBA from Columbia Business School and an M.A. in Psychology from Dartmouth College. I am passionate about applying behavioral science principles and data-driven insights to create impactful and personalized marketing solutions that enhance customer experience and loyalty. -
Iris Xu speaks the following languages:
No languages available. -
Iris Xu has prior experience in the following industries:
Aetna , Citi , Citi , Citi , Citi , Cartier , Kraft Foods , Loreal Usa , Warnaco , Steve And Barrys , Steve And Barrys , Ernst And Young -
Iris Xu has the following professional experience:
Cvs Health , Cvs Health , Aetna , Citi , Citi , Citi , Citi , Cartier , Kraft Foods , Loreal Usa , Warnaco , Steve And Barrys , Steve And Barrys , Ernst And Young . -
You can view Iris Xu’s
LinkedIn profile at LinkedIn URL. -
Iris Xu’s work email addresses are
[email protected] . -
Iris Xu works at
Cvs Health
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