
Joshua Herbert
A highly accomplished leader in Automotive, Retail, Digital Marketing, CRM / CDP, Data, and Financial Services. Over 20... | Austin, Texas, United States
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Joshua Herbert’s Emails jh****@tr****.com
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Joshua Herbert’s Location Austin, Texas, United States
Joshua Herbert’s Expertise A highly accomplished leader in Automotive, Retail, Digital Marketing, CRM / CDP, Data, and Financial Services. Over 20 years of experience in managing sales and partnerships, strategic planning and execution, analytics, product development, go-to-market, and business development. Marketing guru helping to solve challenges within top global brands including General Motors, Ford, Capital One, Chase, Toyota, Hyundai, BMW, and more. These efforts included a focus on cloud migration, identity resolution, customer life-time-value and 1st party data management, activation, and measurement. Innovator, with a proven record of finding ways to accomplish “big ideas” within resource-constrained environments, including development of the Auto Payment Shopper, devising analytic insights to support enterprise sales execution, finding and negotiating multimillion-dollar partnerships, and collaborating with matrix partners for increased scalability. Key Accomplishments: - Business Builder- Diversified a small credit report distribution channel into a multi-million-dollar automotive business, encompassing the value chain from brand building, lead generation, and measurement to fraud prevention, business intelligence tools, and compliant use of consumer FCRA/GLBA data. - Inspiration- Developed consumer-first retailing strategy, The Affordability Engine, that helped influence a series of new companies, investments in financial services, and fundamental changes in Automotive Retail. - Pivotal Collaborations- Identified, negotiated, and executed strategic partnerships worth more than 30M in annual revenue. These ranged from new distribution strategies and native integrations to joint offerings and cosponsored thought leadership. - Automotive Thought Leader- Continuously represented, developed insights for, and promoted TransUnion’s automotive business, through in-person speaking engagements, video and written blogs, and promotional materials. This directly had an impact on our RFI/RFP win rate, demand/lead generation, and our ability to move into untapped customer segments successfully.
Joshua Herbert’s Current Industry Transunion
Joshua
Herbert’s Prior Industry
Mag
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Cdk Global
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Transunion
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Work Experience

Transunion
Vice President- Automotive Retail
Tue Feb 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jul 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Transunion
Senior Director of Market Development
Thu Feb 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Feb 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Transunion
Director of Market Development
Tue Sep 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Feb 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time)
Cdk Global
Enterprise Director of Sales And Business Development
Sun Feb 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Sep 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Cdk Global
National Director of Sales And Business Development
Fri Jul 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Feb 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Cdk Global
Account Development Executive
Wed Sep 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jul 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Mag
General Manager Retail Sales
Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Aug 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)