
Lenore Lyons
I am currently working as a consultant helping tourism businesses and destination marketing organisations to build capacity and... | Albany, Albany, Australia
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Lenore Lyons’s Location Albany, Albany, Australia
Lenore Lyons’s Expertise I am currently working as a consultant helping tourism businesses and destination marketing organisations to build capacity and grow the nature-based, trails and adventure tourism market. Drawing on my background in business development, strategic planning and tourism research - and ten years as the owner of an award-winning ecotourism business that was inducted into the WA Tourism Hall of Fame - I work with a range of businesses and tourism organisations. I have a demonstrated history of successfully working in the tourism and outdoor recreation industries to deliver strategic outcomes, grow revenue, and increase market presence and influence. My Key Assets: • Passionate champion of economic development, organisational success, inspiring and leading towards high performance • Creative and innovative thinker applying entrepreneurial solutions to business development • Proactive partnership development, consensus building, negotiating, and communicating buy-in across stakeholder groups • Highly proficient in change management and the development and implementation of strategic, business and operational plans • Commitment to modern governance principles within not-for-profit organisations • Accomplished public speaker and communicator
Lenore Lyons’s Current Industry Concept 2 Strategy
Lenore
Lyons’s Prior Industry
University Of Wollongong
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Wilderness Getaways
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University Of Western
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Out Of Sight Tours
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University Of Sydney
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Denmark Visitor Centre Western
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Great Southern Centre For Outdoor Recreation Excellence
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Outdoors Great Southern
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Trail Futures
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Concept 2 Strategy
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Work Experience

Concept 2 Strategy
Director and Principal Research Consultant
Sun May 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Trail Futures
Senior Research Associate
Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Dec 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Trail Futures
Chief Executive Officer
Fri Oct 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Outdoors Great Southern
Chief Executive Officer
Tue Jun 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Great Southern Centre For Outdoor Recreation Excellence
Chief Executive Officer
Tue Jun 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Mar 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Great Southern Centre For Outdoor Recreation Excellence
Executive Director
Sat Apr 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat May 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Denmark Visitor Centre Western
Manager
Mon Jul 01 2013 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Mar 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Sydney
Honorary Professor, Southeast Asian Studies
Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Out Of Sight Tours
CEO
Wed Jul 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Mar 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Wilderness Getaways
Owner
Thu Jan 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Western
Research Professor, Asian Studies
Thu Jan 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Wollongong
Director
Mon Nov 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jun 01 2009 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Wollongong
Deputy Director
Tue Apr 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Oct 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Wollongong
Manager
Mon May 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Mar 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)
University Of Wollongong
Lecturer
Sat Jul 01 1995 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Apr 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time)