Robert Mcglashan
Seasoned analyst with 15+ years of fully integrated marketing experience. Proven team leader with excellent presentation skills... | Los Angeles County, California, United States
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Robert Mcglashan’s Emails rm****@am****.com
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Robert Mcglashan’s Location Los Angeles County, California, United States
Robert Mcglashan’s Expertise Seasoned analyst with 15+ years of fully integrated marketing experience. Proven team leader with excellent presentation skills for internal and external clients. Championing data-driven insights for strategic plan optimization and post-campaign analysis. Analytical, adaptive and opportunistic mindset keeping KPI’s, ROI and LTV "top of mind" Core Skills: • Analytics (Google and Adobe Analytics, MMM/MTA) • SQL • Data visualization • E-commerce • Omnichannel/Integrated media campaigns • Strategic planning • Implementing campaigns from RFP to reporting • Marketing • Digital media planning • SEM / SEO • Traditional and Digital media - DRTV, radio, print, email, OOH, Social, Search, Display, Video, Programmatic • Results-oriented (ROI) • A/B and multivariate testing • Competitive analysis • Adaptable & agile
Robert Mcglashan’s Current Industry Electronic Arts
Robert
Mcglashan’s Prior Industry
Earthlink
|
101communications
|
Phoenix Online Marketing
|
Russ Reid
|
Nuance Communications
|
Mindshare
|
Amp Agency
|
Electronic Arts
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Work Experience
Electronic Arts
Senior Marketing Analyst, Integrated Channel Intelligence, FPS & Action/Adventure
Thu Feb 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Amp Agency
Manager Performace Analytics
Mon Aug 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jan 01 2024 00:00:00 GMT+0000 (Coordinated Universal Time)
Mindshare
Manager, Strategy & Analytics (Business Intelligence)
Thu Apr 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Aug 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time)
Nuance Communications
Digital Optimization Strategist II (Analyst)
Tue Sep 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Apr 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Russ Reid
Senior Media Planner
Fri Dec 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jul 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)
Phoenix Online Marketing
Vice President, Marketing
Wed Dec 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Nov 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time)
101communications
Marketing Manager
Tue Jul 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Oct 01 2004 00:00:00 GMT+0000 (Coordinated Universal Time)
Earthlink
Marketing Manager
Thu Mar 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Nov 01 2002 00:00:00 GMT+0000 (Coordinated Universal Time)Skills
Languages
Robert Mcglashan Email Addresses
FAQ About Robert Mcglashan
-
Robert Mcglashan is located at
Los Angeles County, California, United States -
Robert Mcglashan is a
Seasoned analyst with 15+ years of fully integrated marketing experience. Proven team leader with excellent presentation skills for internal and external clients. Championing data-driven insights for strategic plan optimization and post-campaign analysis. Analytical, adaptive and opportunistic mindset keeping KPI’s, ROI and LTV "top of mind" Core Skills: • Analytics (Google and Adobe Analytics, MMM/MTA) • SQL • Data visualization • E-commerce • Omnichannel/Integrated media campaigns • Strategic planning • Implementing campaigns from RFP to reporting • Marketing • Digital media planning • SEM / SEO • Traditional and Digital media - DRTV, radio, print, email, OOH, Social, Search, Display, Video, Programmatic • Results-oriented (ROI) • A/B and multivariate testing • Competitive analysis • Adaptable & agile Electronic Arts -
Robert Mcglashan currently works in the
Electronic Arts -
Robert Mcglashan specializes in
Seasoned analyst with 15+ years of fully integrated marketing experience. Proven team leader with excellent presentation skills for internal and external clients. Championing data-driven insights for strategic plan optimization and post-campaign analysis. Analytical, adaptive and opportunistic mindset keeping KPI’s, ROI and LTV "top of mind" Core Skills: • Analytics (Google and Adobe Analytics, MMM/MTA) • SQL • Data visualization • E-commerce • Omnichannel/Integrated media campaigns • Strategic planning • Implementing campaigns from RFP to reporting • Marketing • Digital media planning • SEM / SEO • Traditional and Digital media - DRTV, radio, print, email, OOH, Social, Search, Display, Video, Programmatic • Results-oriented (ROI) • A/B and multivariate testing • Competitive analysis • Adaptable & agile -
Robert Mcglashan speaks the following languages:
No languages available. -
Robert Mcglashan has prior experience in the following industries:
Amp Agency , Mindshare , Nuance Communications , Russ Reid , Phoenix Online Marketing , 101communications , Earthlink -
Robert Mcglashan has the following professional experience:
Electronic Arts , Amp Agency , Mindshare , Nuance Communications , Russ Reid , Phoenix Online Marketing , 101communications , Earthlink . -
You can view Robert Mcglashan’s
LinkedIn profile at LinkedIn URL. -
Robert Mcglashan’s work email addresses are
[email protected] . -
Robert Mcglashan works at
Electronic Arts
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