Steve Cohen

FAQ About Steve Cohen

• What is Steve Cohen's address?

  Steve Cohen is located at
  Basking Ridge, New Jersey, United States

• What is Steve Cohen's job title?

  Steve Cohen is a
  Accomplished marketing leader with a proven record in delivering business growth for iconic healthcare brands and new start-up biotech brands. At Pfizer Consumer Healthcare, I managed a 1 Billion global healthcare brand portfolio, developed 100+ campaigns globally, and launched 30+ new products, including Rx to OTC switches and a major line extension (100M+). Most recently, I launched products for two start-up biotech firms with a focus on digital marketing and e-commerce. Brand Management: I built and strengthened large, global iconic brands, such as Centrum and Advil, as well as established new brand identities for start-up organizations. Digital Marketing: I managed teams of Amazon specialists, media experts, and creative agencies to create powerful digital campaigns that generated breakthrough awareness, product trial, and sales growth. My campaigns consisted of social media, search, programmatic, and influencer marketing. Evaluated and optimized campaigns through consistent metric assessment. Strategic Planning: At Pfizer, I coordinated the global strategic planning process, I also travelled to markets in Asia, Latin America, Europe and Canada to strengthen long-term strategic plans and annual business plans. Collaboration: I have worked both in large, matrix organizations and lean start-up organizations. I promote a fast-paced environment and encourage accountability and results. Skills: Brand Strategy, Global Marketing, Digital Marketing, Consumer Insights, Business Planning, New Product Development, Market Assessment, Competitive Analysis, Custom Research, and Financial Planning I have over 15 years of experience in Brand Management and Omnichannel Marketing. At Entrinsic Bioscience, I led a direct team of 5 and a large cross-functional team, including external partners. At Pfizer, I managed a team of 7 and supported 20 affiliates around the world. Src Marketing

• What industry does Steve Cohen currently work in?

  Steve Cohen currently works in the
  Src Marketing

• What is Steve Cohen's area of expertise?

  Steve Cohen specializes in
  Accomplished marketing leader with a proven record in delivering business growth for iconic healthcare brands and new start-up biotech brands. At Pfizer Consumer Healthcare, I managed a 1 Billion global healthcare brand portfolio, developed 100+ campaigns globally, and launched 30+ new products, including Rx to OTC switches and a major line extension (100M+). Most recently, I launched products for two start-up biotech firms with a focus on digital marketing and e-commerce. Brand Management: I built and strengthened large, global iconic brands, such as Centrum and Advil, as well as established new brand identities for start-up organizations. Digital Marketing: I managed teams of Amazon specialists, media experts, and creative agencies to create powerful digital campaigns that generated breakthrough awareness, product trial, and sales growth. My campaigns consisted of social media, search, programmatic, and influencer marketing. Evaluated and optimized campaigns through consistent metric assessment. Strategic Planning: At Pfizer, I coordinated the global strategic planning process, I also travelled to markets in Asia, Latin America, Europe and Canada to strengthen long-term strategic plans and annual business plans. Collaboration: I have worked both in large, matrix organizations and lean start-up organizations. I promote a fast-paced environment and encourage accountability and results. Skills: Brand Strategy, Global Marketing, Digital Marketing, Consumer Insights, Business Planning, New Product Development, Market Assessment, Competitive Analysis, Custom Research, and Financial Planning I have over 15 years of experience in Brand Management and Omnichannel Marketing. At Entrinsic Bioscience, I led a direct team of 5 and a large cross-functional team, including external partners. At Pfizer, I managed a team of 7 and supported 20 affiliates around the world.

• Which languages does Steve Cohen speak? 

  Steve Cohen speaks the following languages:
  No languages available.

• Which industries has Steve Cohen previously worked in?   

  Steve Cohen has prior experience in the following industries:
  Entrinsic Bioscience , Entrinsic Bioscience , Basking Ridge Business Alliance , Src Marketing , Pfizer , Pfizer Consumer Healthcare , Pfizer Consumer Healthcare , Pfizer Consumer Healthcare , Wyeth Consumer Healthcare , Wyeth Consumer Healthcare , Wyeth Consumer Healthcare

• What is Steve Cohen’s work experience?  

  Steve Cohen has the following professional experience:
  Src Marketing , Entrinsic Bioscience , Entrinsic Bioscience , Basking Ridge Business Alliance , Src Marketing , Pfizer , Pfizer Consumer Healthcare , Pfizer Consumer Healthcare , Pfizer Consumer Healthcare , Wyeth Consumer Healthcare , Wyeth Consumer Healthcare , Wyeth Consumer Healthcare .

• How can I find Steve Cohen on LinkedIn?  

  You can view Steve Cohen’s
  LinkedIn profile at LinkedIn URL.

• What are Steve Cohen’s work email addresses?  

  Steve Cohen’s work email addresses are
  [email protected] .

• What company does Steve Cohen work for?  

  Steve Cohen works at
  Src Marketing