
Steve Pieroway
Marketing is hard. It’s a struggle. Especially for small business owners. Why? Many reasons. At the root, though, is... | Calgary, Alberta, Canada
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Steve Pieroway’s Location Calgary, Alberta, Canada
Steve Pieroway’s Expertise Marketing is hard. It’s a struggle. Especially for small business owners. Why? Many reasons. At the root, though, is a lack of resources. Money. Time. Know-how. Larger organizations can afford to hire marketing teams, and work with outside advertising and digital marketing agencies. Small businesses cannot. As a marketer and small business owner over the last 24 years, I’ve lived this. Trying to compete against industry giants. Having to do more with less. Trying to stand out and build a business when others can easily outspend you. Here’s the secret, though: being small can be an advantage. You don’t have to play by the industry rules. And when it comes to marketing, that’s a great thing. The only constraint is how bold, daring, and creative you’re willing to be. When I was first starting out, I envied my marketing counterparts at larger companies. I thought, “man, it must be nice to have big budgets to spend on marketing campaigns.” Then I learned the truth: the bigger you are, the more conservative you become. Conversely, the smaller you are, the more bold you HAVE to become. If you’re a small business starting out on your marketing journey, you need to be bold. It’s not easy. But you can do it. And I can help. Send me a DM. Email me at [email protected], or check out my website at www.benevolentmarketing.com
Steve Pieroway’s Current Industry Insureline Brokers
Steve
Pieroway’s Prior Industry
Fwj Advertising And Public Relations
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Policy Works
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Memorial University Of Newfoundland
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Applied Systems
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Self Employed
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Benevolent Marketing
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Insureline Brokers
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Work Experience

Insureline Brokers
VP of Marketing
Fri Sep 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Benevolent Marketing
Founder
Sat Jan 01 2022 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Self Employed
Former software executive. Taking a break from the daily grind. No idea what's next.
Sat May 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Dec 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Applied Systems
VP, Commercial Lines
Tue Oct 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat May 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Policy Works
VP, Marketing & Sales
Thu May 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Oct 01 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
Memorial University Of Newfoundland
Lecturer, Marketing
Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Dec 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Policy Works
Vice President, Marketing & Client Services
Fri Oct 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu May 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Policy Works
Director, Marketing
Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)
Fwj Advertising And Public Relations
Account Manager
Sat Jan 01 2000 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time)