
Yi-Ling Baldez
With over 15 years of experience in software engineering and technical program management, I am passionate about delivering... | Austin, Texas, United States
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Yi-Ling Baldez’s Emails yi****@be****.co
Yi-Ling Baldez’s Phone Numbers No phone number available.
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Yi-Ling Baldez’s Location Austin, Texas, United States
Yi-Ling Baldez’s Expertise With over 15 years of experience in software engineering and technical program management, I am passionate about delivering solutions that improve the lives of customers and employees. Most recently, I built the Technical Program Management function and team at BetterUp from ground up to scale the platform that connects people with world-class coaching, AI technology, and behavioral science experts. I am motivated by BetterUp's mission to help people achieve their full potential, and I bring diverse perspectives and experiences from working in different industries, domains, and cultures. Now, I’m working on spearheading the Product Ops function that optimizes the intersection of product, engineering, and customer success. It supports the R&D team and their go-to-market counterparts to improve alignment, communications, and processes around the product with a goal to accelerate feedback loops, increase efficiencies, and improve feature adoption. In my previous roles, I was the Senior Manager of Digital Customer Experiences at Whole Foods Market, where I led software engineering and technical program management teams to deliver customer-facing ecommerce digital experiences on various channels and platforms. I coached teams to use agile best practices, leverage AWS and Amazon tech stacks, and adopt Salesforce Service Cloud for customer care. I also hired and developed managers, engineers, and technical project/program managers, and implemented Scaled Agile Framework (SAFe) in the organization. I have strong skills in data analysis, SQL, and project management, as well as certifications in Scrum, SAFe, and AWS.
Yi-Ling Baldez’s Current Industry Betterup
Yi-Ling
Baldez’s Prior Industry
National Instruments
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Ibm Tivoli Software
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Campus Counselor Program
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Whole Foods Market
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Betterup
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Work Experience

Betterup
Principal Product Operations and Strategy Manager
Fri Sep 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time) — Present
Betterup
Director Technical Program Management
Thu Jul 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Sep 01 2023 00:00:00 GMT+0000 (Coordinated Universal Time)
Whole Foods Market
Senior Manager Digital Customer Experiences
Sun Jan 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jul 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)
Whole Foods Market
Software Engineering Manager
Wed Jan 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time) — Sun Jan 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)
Whole Foods Market
Senior Technical Product Manager - Mobile and APIs
Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Wed Jan 01 2014 00:00:00 GMT+0000 (Coordinated Universal Time)
Whole Foods Market
Senior Software Engineer
Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)
Campus Counselor Program
Web Developer and Program Manager
Mon Jan 01 2001 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jan 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)
Ibm Tivoli Software
Programmer Intern
Fri Jan 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 1999 00:00:00 GMT+0000 (Coordinated Universal Time)
National Instruments
Programmer Intern
Thu Jan 01 1998 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 1998 00:00:00 GMT+0000 (Coordinated Universal Time)