Yifan Zhang

FAQ About Yifan Zhang

• What is Yifan Zhang's address?

  Yifan Zhang is located at
  Versailles, Versailles, France

• What is Yifan Zhang's job title?

  Yifan Zhang is a
  With over 7 years of experience in online marketing, I am passionate about driving growth and innovation for ecommerce platforms. I have a proven track record of creating and executing effective acquisition strategies, optimizing campaigns, and leveraging data and insights to deliver business results. I am currently the Head of Traffic Acquisition at Miravia, a marketplace platform under Alibaba Group, where I lead the strategies, operations, and performance of various digital channels for the Spanish market. In my current role, I have built the traffic acquisition infrastructure and data framework of Miravia from scratch, and launched acquisition campaigns across SEA, Shopping, Paid Social, and Programmatic Buying levers for both app and web promotion. Within 3 months, I drove the Miravia app to become the No1 free app in both Android and IOS stores, and achieved a significant increase in user retention and conversion rates. I also deployed the Dynamic Creative Optimization and Facebook Dynamic Ads solutions in more than 10 countries, and collaborated with internal and external stakeholders to ensure a smooth implementation and optimization process. I have extensive experience and certifications in using Google Analytics, Adwords, AppsFlyer, and other marketing tools, and I am always eager to learn and explore new technologies and platforms. Adevinta

• What industry does Yifan Zhang currently work in?

  Yifan Zhang currently works in the
  Adevinta

• What is Yifan Zhang's area of expertise?

  Yifan Zhang specializes in
  With over 7 years of experience in online marketing, I am passionate about driving growth and innovation for ecommerce platforms. I have a proven track record of creating and executing effective acquisition strategies, optimizing campaigns, and leveraging data and insights to deliver business results. I am currently the Head of Traffic Acquisition at Miravia, a marketplace platform under Alibaba Group, where I lead the strategies, operations, and performance of various digital channels for the Spanish market. In my current role, I have built the traffic acquisition infrastructure and data framework of Miravia from scratch, and launched acquisition campaigns across SEA, Shopping, Paid Social, and Programmatic Buying levers for both app and web promotion. Within 3 months, I drove the Miravia app to become the No1 free app in both Android and IOS stores, and achieved a significant increase in user retention and conversion rates. I also deployed the Dynamic Creative Optimization and Facebook Dynamic Ads solutions in more than 10 countries, and collaborated with internal and external stakeholders to ensure a smooth implementation and optimization process. I have extensive experience and certifications in using Google Analytics, Adwords, AppsFlyer, and other marketing tools, and I am always eager to learn and explore new technologies and platforms.

• Which languages does Yifan Zhang speak? 

  Yifan Zhang speaks the following languages:
  No languages available.

• Which industries has Yifan Zhang previously worked in?   

  Yifan Zhang has prior experience in the following industries:
  Miravia , Alibaba , Accor , Accor , Rocket Internet Se Jumia Travel , Artefact Asia , Artefact , Europcar

• What is Yifan Zhang’s work experience?  

  Yifan Zhang has the following professional experience:
  Adevinta , Miravia , Alibaba , Accor , Accor , Rocket Internet Se Jumia Travel , Artefact Asia , Artefact , Europcar .

• How can I find Yifan Zhang on LinkedIn?  

  You can view Yifan Zhang’s
  LinkedIn profile at LinkedIn URL.

• What are Yifan Zhang’s work email addresses?  

  Yifan Zhang’s work email addresses are
  [email protected] .

• What company does Yifan Zhang work for?  

  Yifan Zhang works at
  Adevinta